Etsy is one of the most popular online marketplaces where online shoppers can access a range of unique items. It can leverage onsite tools and other third-party applications to boost conversions. As an Etsy seller, you need to assemble your virtual toolbox of apps and go-to resources to help you manage your Etsy store and grow.
Here are some of the most useful tools for growing your Etsy store.
Without Shop Stats, you may not know whether your Etsy store is search-friendly. With this tool, you’ll be able to see where your views are coming from, the keywords that most online shoppers use to find your listed items and the most-viewed items in your store.
For example, Holly, owner of the Maryland-based shop called TheWanderingEwe, used Shop Stats to optimize her store accordingly. She discovered that most of her visitors look at the felted animals more than her tea cozies. Therefore, she started selling more of her handcrafted wool items.
In other words, the insights you get from this tool will help you know what is working for your store and what is not.
Social media marketing is a powerful online strategy for promoting products and services to potential online shoppers. Use Around.io to manage your social media accounts seamlessly and expand your reach.
You need to connect your Etsy store to major social media platforms such as Facebook, Twitter, Instagram and Pinterest to use this tool.
Once you have connected up to five social media networks, you can start creating your social media posts directly in the app. You can promote any product listed in your store to any social media network with just a few clicks because all products are imported from your store.
You can schedule your social media posts for the day and for the entire week within a few minutes.
Etsy Mobile App
The Etsy mobile app is perfect for busy Etsy sellers who want to manage their stores on the go. You can edit your listings and receive notifications on your mobile device every time you make a sale. The iPhone and iPad mobile apps are available in the Apple App Store.
If you’re thinking of remarketing your products to the visitors who show interest in your Etsy listings, then Mad Mimi is the right tool for you. The tool makes the process of launching your email marketing campaign effortless.
It’s great for sellers who want to start converting potential buyers into paying customers.
Plus, the Etsy marketplace and the Mad Mimi tool have a seamless integration. Hence, you can quickly drag and drop your products’ descriptions and images into your next newsletter and send it out to subscribers on your email list.
In addition, the tool will generate data about the opens, clicks and engagement that your email campaign received.
Final Thoughts On Tools To Grow Your Etsy Store
Etsy records more than 34 billion buyers in a year. However, with over one million active competitors on the global marketplace, you need the right tools to make your listed items stand out from the crowd.
Fortunately, there are several apps designed to help Etsy sellers manage and promote their stores. Evaluate your store’s specific needs and choose a few tools that you can integrate in growing your Etsy store.